Compliance Team
Angels Den

Dear User,

You may have heard about the new General Data Protection Regulation (“GDPR”), that comes into effect May 25, 2018.

We would like to ensure you that your personal data is safe with us. Please read the details regarding the processing of your personal data and if you agree with the processing as described below, please click the ‘I agree’ button.

Please be informed that you can withdraw this consent at any time.

1) What data are we talking about?

We are disclosing details regarding the processing of personal data that is collected within our calls and in connection with your use of Angels Den’s platform, Websites and other functionalities of Angels Den, including those saved in cookies files.

2) Who will be the controller of your data?

Angels Den Funding Limited (hereinafter referred to as AD) will be the controller of your data (Angels Den means all entities from the Angels Den capital group, which includes Angels Den Funding Limited with its registered office in London and all entities related to it and dependent on it) and only our Trusted Partners.

3) Why do we want to process your data?

We process this data for the purposes described in our Privacy Policy, including:
- compliance with any legal requirements and obligations,
- ensuring that content from our Website is presented in the most effective manner for you,
- marketing purposes,
- providing you with our services (including the completion and support of immediate activity required to provide you with information and deliver products and/or services that you request and to deliver any contracts entered into with you), or
- as otherwise explained in this privacy policy or by any communication by us.
Where you have explicitly consented to be contacted for such purposes, we use your personal data to provide information on our new and existing products and services.

4) To whom can we transfer data?

In accordance with applicable law, we may transfer your data to entities processing it at our request, e.g. marketing agencies, subcontractors of our services and entities authorized to obtain data under applicable law, e.g. courts or law enforcement agencies - of course only if they submit a request based on an applicable legal basis. Furthermore, we will transfer your data to Trusted Partners outside the European Union – to the USA – under the EU-U.S. Privacy Shield Framework.

5) What are your rights to your data?

You have the right to request access to, correct, delete your personal data. You can also withdraw consent to processing of personal data, raise objections and use other rights granted under GDPR (i.e. right to data portability).

6) Use of cookies

We use cookies to give you the best experience on our Website. This means that we have placed cookies on your device. If you continue without changing your cookie settings, we assume that you consent to our use of cookies on this device. You can change your cookie settings at any time but if you do, you may lose some functionality on our Website. More information can be found in our Privacy Policy.

In connection with the above, I agree to the processing of my personal data by Angels Den and its Trusted Partners. I confirm that I understand that my personal data is being collected as part of my phone calls, use of AD’s online platform, Websites, and other functionalities of AD, including the data saved in cookie files. I also consent to profiling in order to allow Angels Den and its Trusted Partners the provision of better services (including for analytical purposes). Your data will only be processed on a valid lawful basis in accordance with applicable data protection laws. The processing of your personal data for marketing purposes (including statistical analysis) by AD is based on the firm's legitimate interest. The processing for marketing purposes by our Trusted Partners is only possible if we receive your freely given consent. We will also process your personal data to fulfil our contractual obligations to you as contained in AD’s Terms and Conditions of the use of our Website and services. Therefore, this data will be processed on another lawful basis – ‘contract’. We will also process your data to comply with our legal obligations for our Service (such as anti money laundering and know your customer requirements), which is also a valid lawful basis in accordance with applicable data protection laws.

Expressing this consent is voluntary and you can withdraw at any time.

If you have any doubts or questions about the use of your personal data, please do not hesitate to contact me via email. I’m happy to assist.

Compliance Team
Angels Den
cl@angelsden.com

I Agree
Not Now

This funding round has closed VIEW OTHER OPPORTUNITIES

BORROWMYDOGGY

Connecting dog owners with local borrowers across the UK and Ireland.

£ 1,054,490
0 Days left

105% of minimum goal raised

Lead investor: IW Capital

Minimum Target

£ 1,000,000

Minimum investment amount

£ 10,000

Maximum Target

£ 1,652,771

Maximum investment amount

£ 900,000
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Investment Opportunity

There are 9m dogs in the UK and Ireland. They all need plenty of exercise, love and attention but unfortunately many owners are not in a position to provide for all of their dog's needs. At the same time, there are many dog lovers who would love to own a dog, but for practical reasons are unable to do so. BMD provides a solution for both by connecting them, and is spreading happiness and saving money for its members in the process.

THE IDEA
Products & Services

BMD Is an early stage business, however, it has a proven product, a developed platform and a significant subscriber base. The Company provides a service that enables dog owners to "match" with borrowers who provide dog care for no cost. The Company is built around an annual subscription model, which costs £44.99 for owners and £9.99 for borrowers. This covers a 3-step verification process and provides access to a 24/7 Vet line and third party liability insurance. The team plan to build the business from its current membership base (39,850 subscribers at November '15), to 365,000 by 2019.

Problem Solved

BMD has created a growing community of dog-lovers, connecting two groups: owners and borrowers. There are over 9 million dogs in the UK and Ireland and many owners are not in a position to be with their dog full-time. The traditional solution is to pay for dog walkers and kennels, which are expensive, impersonal and of variable quality. At the same time, there are many dog-lovers who would love to own a dog but are unable to do so. The company provides a solution for both, by bringing owners and borrowers together on its platform. Members' identities are verified and owners and borrowers can then communicate via the platform depending on their location, availability and needs.

Revenue Model

The key driver behind the revenue model is the growth in the level of bookings, especially those from owners. This is based on initial month-on-month growth of around 4% for the balance of 2015 (below the 7-9% actual performance this year), increasing to 11% for 2016 and then reducing to 5% over the period covered by the projections. An attrition rate of 1% per month during the remainder of 2015-2016 is assumed (against actual in 2015 of around .66%), rising to 1.25% for 2017 and beyond. The projected number of signed up and paying owners by the end of 2019 represents 2.1% of the current estimated level of owners across the UK and Ireland.

Exit Strategy
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The Idea

Products & Services

BMD Is an early stage business, however, it has a proven product, a developed platform and a significant subscriber base. The Company provides a service that enables dog owners to "match" with borrowers who provide dog care for no cost. The Company is built around an annual subscription model, which costs £44.99 for owners and £9.99 for borrowers. This covers a 3-step verification process and provides access to a 24/7 Vet line and third party liability insurance. The team plan to build the business from its current membership base (39,850 subscribers at November '15), to 365,000 by 2019.

Problem Solved

BMD has created a growing community of dog-lovers, connecting two groups: owners and borrowers. There are over 9 million dogs in the UK and Ireland and many owners are not in a position to be with their dog full-time. The traditional solution is to pay for dog walkers and kennels, which are expensive, impersonal and of variable quality. At the same time, there are many dog-lovers who would love to own a dog but are unable to do so. The company provides a solution for both, by bringing owners and borrowers together on its platform. Members' identities are verified and owners and borrowers can then communicate via the platform depending on their location, availability and needs.

Revenue Model

The key driver behind the revenue model is the growth in the level of bookings, especially those from owners. This is based on initial month-on-month growth of around 4% for the balance of 2015 (below the 7-9% actual performance this year), increasing to 11% for 2016 and then reducing to 5% over the period covered by the projections. An attrition rate of 1% per month during the remainder of 2015-2016 is assumed (against actual in 2015 of around .66%), rising to 1.25% for 2017 and beyond. The projected number of signed up and paying owners by the end of 2019 represents 2.1% of the current estimated level of owners across the UK and Ireland.

Exit Strategy
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Website

www.borrowmydoggy.com/

Location

LONDON