Smokey Treats Int.

Compliance Team
Angels Den

Dear User,

You may have heard about the new General Data Protection Regulation (“GDPR”), that comes into effect May 25, 2018.

We would like to ensure you that your personal data is safe with us. Please read the details regarding the processing of your personal data and if you agree with the processing as described below, please click the ‘I agree’ button.

Please be informed that you can withdraw this consent at any time.

1) What data are we talking about?

We are disclosing details regarding the processing of personal data that is collected within our calls and in connection with your use of Angels Den’s platform, Websites and other functionalities of Angels Den, including those saved in cookies files.

2) Who will be the controller of your data?

Angels Den Funding Limited (hereinafter referred to as AD) will be the controller of your data (Angels Den means all entities from the Angels Den capital group, which includes Angels Den Funding Limited with its registered office in London and all entities related to it and dependent on it) and only our Trusted Partners.

3) Why do we want to process your data?

We process this data for the purposes described in our Privacy Policy, including:
- compliance with any legal requirements and obligations,
- ensuring that content from our Website is presented in the most effective manner for you,
- marketing purposes,
- providing you with our services (including the completion and support of immediate activity required to provide you with information and deliver products and/or services that you request and to deliver any contracts entered into with you), or
- as otherwise explained in this privacy policy or by any communication by us.
Where you have explicitly consented to be contacted for such purposes, we use your personal data to provide information on our new and existing products and services.

4) To whom can we transfer data?

In accordance with applicable law, we may transfer your data to entities processing it at our request, e.g. marketing agencies, subcontractors of our services and entities authorized to obtain data under applicable law, e.g. courts or law enforcement agencies - of course only if they submit a request based on an applicable legal basis. Furthermore, we will transfer your data to Trusted Partners outside the European Union – to the USA – under the EU-U.S. Privacy Shield Framework.

5) What are your rights to your data?

You have the right to request access to, correct, delete your personal data. You can also withdraw consent to processing of personal data, raise objections and use other rights granted under GDPR (i.e. right to data portability).

6) Use of cookies

We use cookies to give you the best experience on our Website. This means that we have placed cookies on your device. If you continue without changing your cookie settings, we assume that you consent to our use of cookies on this device. You can change your cookie settings at any time but if you do, you may lose some functionality on our Website. More information can be found in our Privacy Policy.

In connection with the above, I agree to the processing of my personal data by Angels Den and its Trusted Partners. I confirm that I understand that my personal data is being collected as part of my phone calls, use of AD’s online platform, Websites, and other functionalities of AD, including the data saved in cookie files. I also consent to profiling in order to allow Angels Den and its Trusted Partners the provision of better services (including for analytical purposes). Your data will only be processed on a valid lawful basis in accordance with applicable data protection laws. The processing of your personal data for marketing purposes (including statistical analysis) by AD is based on the firm's legitimate interest. The processing for marketing purposes by our Trusted Partners is only possible if we receive your freely given consent. We will also process your personal data to fulfil our contractual obligations to you as contained in AD’s Terms and Conditions of the use of our Website and services. Therefore, this data will be processed on another lawful basis – ‘contract’. We will also process your data to comply with our legal obligations for our Service (such as anti money laundering and know your customer requirements), which is also a valid lawful basis in accordance with applicable data protection laws.

Expressing this consent is voluntary and you can withdraw at any time.

If you have any doubts or questions about the use of your personal data, please do not hesitate to contact me via email. I’m happy to assist.

Compliance Team
Angels Den
cl@angelsden.com

I Agree

Not Now

SMOKEY TREATS INT.

The world's first non-plastic cigarette company. "Woodland Craft Cigarettes" is our flagship brand - selling in SA & Germany. 9.5 Million butts replaced... ...so far.

£ 71,000

6 Days left

79% of minimum goal raised

Minimum Target

£ 90,000

Minimum investment amount

£ 1,000

Maximum Target

£ 900,000

Maximum investment amount

£ 900,000

Investment Opportunity

Despite known health risks, more than a billon people around the world continue to smoke cigarettes... This is of huge environmental concern because: cigarette butts... are plastic. As the most littered item on planet - they're a significant contributor to micro-plastic pollution. Carried as run-off, they end up in our oceans - destroying ecosystems. “Woodland Craft Cigarettes” is our first product - it's known as the world's first biodegradable cigarette. We've sold over 490,000 packs of Woodlands so far - and currently stocked in over 1,300 stores across South Africa and Germany. Made in Italy, we're poised to launch Woodlands throughout the rest of the EU - and beyond.

LIVE PITCHING

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THE IDEA

Products & Services

What's in Woodlands?

- A Compostable Filter, made from wood-pulp [cert. EN13432]

- Natural Tobacco (without artificial additives)

- Unbleached Paper (& sustainable forestry only)

- Compostable Pack, incl. Outer-wrap [cert. AS5810]

IP:

- Patent in South Africa [No. 2019/00190]

- Trademarks on every continent for further expansion (see pitch deck)

The Role of Smokey Treats:

- Brand owners of Woodland (& future 'eco nicotine products')

- Procure the specialised materials and toll/contract manufacture in Italy (produce)

- Distribute and market Woodlands

- Develop product(s) and launch in new markets

Problem Solved

We offer smokers the opportunity to smoke more responsibly.

What’s the one thing you see - literally - everywhere?
Cigarette butts… and yes they’re all made out of PLASTIC.

More than 70% of Smokers admit to littering their filter after smoking.
With over 4.5 Trillion butts littered around the world each year - it's a problem of enormous scale.

When it rains, cigarette butts get washed down street drains, into water systems, into rivers, and eventually into our oceans.

Breaking-up into micro-plastic, marine animals ingest these butts… eventually clogging up their digestive systems – ultimately, starving them to death...

Revenue Model

We procure raw materials and produce with a contract manufacturer in Italy.

For South Africa:
We are ‘the importer’ and sell to wholesalers, retail DCs, direct to store, and B2C online.
Currently in over 300 stores in South Africa.
We a 48% GPM (€0.50 per pack).

For Germany:
We sell in bulk to an exclusive importer, Hermann Hauser, who has national reach.
Currently in over 1,000 stores in Germany.
We make a 52% GPM (€0.60 per pack).

With preferential payment terms - our cash cycle is relatively short, particularly for Germany.